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PROVENANCE

Provenance refers to “the place of origin of something”.  It is often used as a record of ownership of a work of art or an antique, being used as a guide to its authenticity or quality.  Why is provenance so important when it comes to food?  Knowing the origin of food can have ethical benefits, provide personal preference benefits for some people, and be a mark of quality.  The provenance of the food we eat has become increasingly important as some people are desiring more transparency around what they eat…. they want real food, with real flavor, from real peopleThat’s why we go to great lengths to provide Authentic Beef for you.  It’s from authentic ranchers who care to create something truly special.  Beef from Authentic Beef Ranches is Beef with Provenance.  ~Mike and Shannon